Selling at Auction

Warner Real Estate & Auction follows a much more strategic approach to marketing to quickly get the attention of the people who are most likely to buy your property. We apply our marketing expertise and utilize the most advanced and scientific market segmentation principles, we determine the exact target market for your property and leverage our extensive database of buyers to deliver your sales message to the right buyers. Our marketing campaigns feature a mix of marketing communication including signage, newspaper, direct mail, email, video, virtual tours and public relations. We also drive awareness through geographically targeted keywords and banner campaigns, search engine marketing, personalized email, third-party websites, and social media postings. Click here for a downloadable Seller’s Auction Guide.

What Can Selling at Auction Do For You?

  • Take Control of the Sale: Whether you are selling a house, farm, investment or commercial property, you control the day it will be sold. You know how the property will be marketed. You know the time and date of the inspections. You take control of your sale, at your terms and move on with your life in 30-45 days.
  • Stress Free: Hiring Warner Real Estate & Auction will take the stress out of the real estate sale. There’s no waiting, no haggling, and no buyer contingencies since properties sold at auction sell “as is, where is”, which means a hassle-free selling experience for our clients.
  • Proven Results: Our results are impressive – More than 93% of our auctions enjoy competitive bidding and we have a 98% closing rate. We understand what it takes to motivate interested buyers to do their homework and show up on auction day ready to bid their highest and best offer.
  • A Plan That’s Right for You: Warner Real Estate & Auction will provide you with a customized marketing plan to meet your personal needs and goals. Your dedicated Sales Associate will answer any questions you may have and help you decide which option is right for you.

Should Auction Be Your First Choice?

Real estate auctions have been undergoing a surge in popularity in recent years. In fact,according to the National Association of Realtors (NAR), auction is the fastest growing segment of real estate. The NAR states the number of residential properties sold at auction grew by 50% in the last 4 years, and the majority of these auctions are not distressed auctions.

What’s going on here? A couple of things are fueling this trend. In the current housing market,there is not only a huge surplus of homes sitting on the market, but a reduced number of buyers who can qualify for financing. And sellers are looking for alternatives. Rather than staying trapped in their homes during the long sales cycle typical to the traditional list and sell method, many are choosing to sell their property via an individual auction.

Is auction the right way for you to sell? Here are some things to ask yourself:

  • Do you need immediate cash?
  • Are you moving out of state?
  • Are high carrying costs (mortgage, taxes, maintenance) becoming a burden?
  • Do you need to liquidate an estate?
  • Are you retiring?
  • Is your listing about to expire?
  • Have you purchased another house?
  • Have you had a partnership or marriage breakup?
  • Do you have at least 25% equity in your home?
  • Is your property unique – mountain view, waterfront, is it exceptionally features like this excite people and encourage more competitive bidding.
  • Are you planning to downsize, divorce or move out of state?
  • Is it of value to you to know the exact date of sale?
  • Is the property vacant? Quick disposal eliminates the risk of vandalism.
  • Developer needing to jump start sales? A well executed auction builds viral interest in your subdivision.


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Testimonials for Warner

First Choice Bank

Dear Rich: Just a short note of thanks for all your assistance and helpfulness in getting our Washington Township property...
2014-08-26T15:27:16-04:00
Dear Rich: Just a short note of thanks for all your assistance and helpfulness in getting our Washington Township property sold. As we had discussed, this property presented a number of unique challenges, and we had experienced a great deal of frustration with our prior broker and their lack of success in attracting potential buyers. This was also our first experience with an auction of real property, and we were quite pleased with the outcome. You provided me with the necessary insight into the auction process that allowed me to give management here at the bank a clear picture of the risks and rewards associated with the auction process. The planning process for the auction and the marketing effort put forth by your team was very impressive. If we have occasion to sell real property in the southern New Jersey area in the future, it will fully be my intention to look to Warner Real Estate to get the job done right the first time. I wish you all good luck in the future and look forward to working with you again. Sincerely, Edward F. Madden Senior Vice President - Loan Operations

Patricia Lane

Re: Bacon's Manor House Dear Rich: We wanted to again commend you on your outstanding service in selling our property...
2014-08-26T16:24:20-04:00
Re: Bacon's Manor House Dear Rich: We wanted to again commend you on your outstanding service in selling our property in Greenwich. We knew the house could be a difficult sale, given that it was a large colonial estate that we were seeking to sell during the great recession. but you and your company made the entire process run incredibly smoothly for us. From the outset when we discussed your marketing strategy, we knew that your company would tap every possible lead to find a buyer. You used social media and websites to expand our base far beyond the general local advertising route that other realtors utilize. You kept us up to date nearly daily as we moved through your time line to the sale, double checking with all that expressed interest in the property, maintaining communication with leads and eventually finding us a potential buyer. We appreciate the way you took charge in ordering the title, home inspections and termite reports early on so that there would be no delays once we found an interested buyer and in that fashion we had answers to all of their questions before they even bid, thereby lessening the possibility that they would lose interest or default since they already had all the relevant details. We signed a contract with the buyers two days before Hurricane Sandy struck New Jersey. The buyers were over a hundred miles north in Long Island and we were hundreds of miles away in Virginia but you reached out to us repeatedly as we assessed our, thankfully, small amount of damage and also to the buyers who were more directly in the path to keep the deal on track. Then we came to the buyer financing problems. A series of unexpected difficulties arose that left the buyers unable...

Sun National Bank

January 15, 2013 To Whom It May Concern: I am happy to provide a reference for the Warner Real Estate...
2014-08-26T17:11:41-04:00
January 15, 2013 To Whom It May Concern: I am happy to provide a reference for the Warner Real Estate & Auction Company, Inc., a company that I have worked with for about one year’s time. I've worked directly with Richard G. Warner and his staff finding them all to be respectable and knowledgeable. I was also highly impressed with the level of integrity and skill set with all decisions. From the early on conversations of our company discussing the idea of holding an auction, Warner Real Estate & Auction Company, Inc has always been dependable, straightforward and honest. Auction fees were reasonable, and they were always forthright with all costs and processes. Our auction consisted of three properties which all sold at our event. I'm happy to recommend them to anyone who is in the process on selecting an auction firm to do business with. My results were on target from day one and the company fulfilled all of my expectations. I look forward to working with them again in the near future. Sincerely, Jill Santandrea OREO Manager of Sun National Bank

USDA Farm Service Agency

December 9, 2010 Re: Auction of USDA Property — September 10, 2010 Dear Rich: On behalf of USDA-Farm Service Agency,...
2014-08-26T17:18:01-04:00
December 9, 2010 Re: Auction of USDA Property — September 10, 2010 Dear Rich: On behalf of USDA-Farm Service Agency, we would like to thank you for your help in assisting USDA sell its 200 Acre farm located in Deerfield, Upper Deerfield, and Fairfield Townships, Cumberland County, New Jersey. The property consisted of five (5) separate parcels through your efforts the open public Auction process certainly worked for USDA. In the future, should we have any additional properties to sell via auction; we encourage you to bid again. New Jersey Farm Service Agency greatly appreciates all of your efforts in this matter. Sincerely, Paul J. Hlubik State Executive Director

Woolwich Township

April 27, 2010 Dear Rich, Please accept this letter in gratitude for your work towards the successful auction of the...
2014-08-26T17:22:43-04:00
April 27, 2010 Dear Rich, Please accept this letter in gratitude for your work towards the successful auction of the former Woolwich Township Municipal Building, conducted on April 23, 2010. From the moment that we met, I had a comfort level unlike any other that I have had in similar business dealings. I was truly amazed at the way in which Warner Real Estate took charge of the process, and made sure that l was properly informed each step of the way. You truly took a complicated process and made it seem easy and effortless. And most appreciated, was the fact that the process took the burden off of me. I can honestly say that through the auction process, Woolwich Township was able to market its property to a wider variety of potential bidders, and ultimately achieve a more profitable sale. The professionalism and assistance of your staff was also remarkable. I would specifically like to mention Andrew Ware, whose help and guidance throughout the process was greatly appreciated. In closing, I thank you once again for your dedicated and friendly service and for helping woolwich Township to equitably transact the sale of this property in such an efficient and professional manner. Very truly yours, Jan DiBella

Katrina Chamberlin

October 30, 2009 Re: Warner Real Estate and Auction Company I am writing to recommend Warner Real Estate and Auction...
2014-08-26T17:25:47-04:00
October 30, 2009 Re: Warner Real Estate and Auction Company I am writing to recommend Warner Real Estate and Auction Company to anyone with a property to sell in these difficult economic times. This company, and its leader, Richard Warner, went well above and beyond their original agreement with me to sell my property in Cape May County. Their marketing was thorough and excellent but, above all, the attitude expressed by the staff and Rich was incredible. Although I never met any of the staff or Rich in person, since I had already moved out of New Jersey when I contracted with them, I felt as if I was being taken care of by a longtime family friend. I have no hesitation in recommending them knowing that they will do everything in their power to sell a property. I wish all of them, and you, a prospective seller, well. Sincerely, Katrina Chamberlin

Harry & Susan Seeley

July 6, 2009 Dear Mr. Warner and Associates, We would like to express our thanks to Rich Warner and his...
2014-08-26T17:28:09-04:00
July 6, 2009 Dear Mr. Warner and Associates, We would like to express our thanks to Rich Warner and his team at Warner Real Estate for their help in selling our father's house. The auction process went smoothly, and we were very happy with the final bid on the property. We were the intermediaries for the sale, as our father lives in Florida. Rich and his team handled all the long distance paper work and details and made this experience hassle free. Thanks again Rich, for your attention to detail and your expertise. Harry & Susan Seeley

Fulton Bank of New Jersey

September 18, 2008 Re: Auction Services; 9 Fordham Road, Pennsville, NJ Dear Rich and Associates, I wanted to thank you...
2014-08-26T17:31:43-04:00
September 18, 2008 Re: Auction Services; 9 Fordham Road, Pennsville, NJ Dear Rich and Associates, I wanted to thank you for the great job your team did in selling a partially complete home for The Bank in Pennsville, New Jersey. The marketing plan was right on target for the property and your suggestion of an Absolute Auction definitely excited the marketplace. I was very pleased to see (9) registered bidders for the auction and we were very satisfied with the final sales price. If you ever need a reference please don’t hesitate to call me. Thanks again, Joseph Warner III

Mark & Patty West

5 November 2007 Dear Rich, Please forgive my tardiness in writing as Patty and I have been very busy. I...
2014-08-27T09:07:18-04:00
5 November 2007 Dear Rich, Please forgive my tardiness in writing as Patty and I have been very busy. I wanted to thank you for your outstanding professionalism in the auction of our farm. You sat and spoke with us on several occasions and each time were truthful and did not over estimate the value of our farm. You gave us a time line for the sale and stuck to it. You gave us options for selling and helped us pick the most prudent. All in all you restored my faith in realtors because you did what you said you were going to do and got it done. Thank you again for helping us sell a difficult piece of property. Gratefully, Mark & Patty West

First National Bank of Elmer Trust Department

June 13, 2008 RE: ESTATE AUCTION Dear Rich; Thank you for helping The First National Bank of Elmer, Executor for...
2014-08-27T09:16:21-04:00
June 13, 2008 RE: ESTATE AUCTION Dear Rich; Thank you for helping The First National Bank of Elmer, Executor for an Estate, market, and sell six (6) parcels of real estate located in Pittsgrove Township and Upper Deerfield Township. Through the auction process you were to sell all parcels at a reasonable price in this difficult real estate market with one small parcel bringing more than appraised value. You made a difficult task seem easy. Sincerely, Margaret M. Cloak Vice President/Trust Officer

Colonial Bank, FSB

January 6, 2015 RE: REO Sales and Services Over the past two years Colonial Bank, FSB has developed a positive...
2015-01-06T15:48:33-05:00
January 6, 2015 RE: REO Sales and Services Over the past two years Colonial Bank, FSB has developed a positive business relationship with Richard Warner and his team at Warner Real Estate & Auction Company. Through their proven track record in marketing and sales as well as their excellent reputation, Warner Real Estate & Auction Company has successfully represented the bank in selling numerous bank owned properties, including commercial, residential and commercial building lots and single family homes throughout Southern New Jersey. We have continually found their marketing and sales campaigns to be both consistent and extensive in effectuating quick sales and positive returns for the bank. Mr. Warner and his associates have and continue to provide us with first class service, including advising and establishing competitive price points, managing property showings, marketing results and coordinating settlements on the bank's behalf. Colonial Bank, FSB greatly appreciates its business relationship with Warner Real Estate & Auction Company and is happy to recommend their services. Sincerely, Stephen H. Haak Vice-President, Special Assets

Estate Auction: 228 +/- Acre Farm, Quinton, NJ

May 23, 2013 RE: Estate Auction: 228 +/- Acre Preserved Farm, Quinton, NJ (Three Tracts) It's been such a pleasure...
2015-01-06T15:56:36-05:00
May 23, 2013 RE: Estate Auction: 228 +/- Acre Preserved Farm, Quinton, NJ (Three Tracts) It's been such a pleasure doing business with you. You were very helpful and informative, honest in our opinion. Would refer anyone to you who is trying to sell. Thanks again. Jane Weidle, Co-Executor Estate of Albert M. Bell

USDA Rural Development

Re: Real Estate Auction Dear Rich, On behalf of USDA Rural Development, we would like to take this opportunity to...
2016-07-11T10:02:45-04:00
Re: Real Estate Auction Dear Rich, On behalf of USDA Rural Development, we would like to take this opportunity to thank you for all your help in assisting USDA Rural Development in selling our residential foreclosure properties throughout the Garden State. Your efforts with the open public auction resulted in USDA Rural Development selling 45 single family homes in eleven counties. This auction was truly a success. We look forward to working with you in the future to sell our REO properties. Again, USDA Rural Development appreciates all of your efforts in this matter. Sincerely, Howard Henderson State Director

Warner Real Estate Came with a Plan and a Process to Redevelop Gloucester City’s Future

Dear Rich, I want to thank Warner Real Estate and Auction, you and your excellent staff for the great effort...
2017-09-01T07:55:28-04:00
Dear Rich, I want to thank Warner Real Estate and Auction, you and your excellent staff for the great effort that was put forth to make Gloucester City's first redevelopment online auction a success. Since 2008, with the collapse of the housing market in the country, small cities and communities have been faced to deal with vacant, abandoned homes and properties, decreasing tax ratable and making it more difficult for communities to operate. Warner Real Estate and Auction came into Gloucester City with a plan and process to help turn that around. I found the process well thought out, planned and implemented in the most professional, dependable and concise manner. The flexibility of your operation prior to going online was above reproach, even when last minute changes could have been disastrous, you came forth and quickly resolved the situation. That is what a professional does and I am very proud that the City of Gloucester chose Warner Real Estate and Auction to help in the redevelopment of Gloucester City's future. In closing, it was my pleasure to meet you, work with you and your professional staff, and I will certainly highly recommend utilizing Warner Real Estate and Auction in the future. Thank you once again. Most Sincerely, Howard Clark Director of Community Development Gloucester City, New Jersey

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